India’s passenger vehicle market experienced a robust surge in October 2025, driven by festive-season demand and the positive impact of GST 2.0 price reductions implemented in September. Most automakers recorded strong month-on-month growth, with several marking a year-on-year sales rise as well.
However, the gains were uneven—while brands like Maruti Suzuki, Tata, Toyota, and Skoda Volkswagen saw impressive jumps, others such as Hyundai, Honda, JSW MG Motor, and Nissan posted declines in YoY performance.
Maruti Suzuki remained firmly on top, while Tata Motors reclaimed the No. 2 position, and Mahindra and Hyundai followed close behind, intensifying the battle for the second spot in India’s competitive market.
Market Highlights
- Festive season & GST 2.0 benefit uplifted demand
- Strength in SUVs continues to dominate sales mix
- Maruti achieves highest-ever monthly sales
- Tata climbs to second place
- Hyundai records YoY decline despite MoM jump
- Skoda-Volkswagen group posts fastest YoY growth
Brand-Wise Performance Breakdown
Maruti Suzuki — New Record High
- Sales: 2,38,991
- YoY Growth: +17.4%
Maruti Suzuki delivered an all-time high monthly sales figure, fueled by festive deliveries, strong booking momentum, and price corrections post-GST 2.0. Compact SUVs and premium Nexa models contributed significantly, while entry-level hatchbacks continued benefiting from renewed budget-car interest.
Maruti’s game-changer: Swift, Baleno, Brezza, Fronx, and Grand Vitara.
Tata Motors — Back at No. 2
- Sales: 73,879
- YoY Growth: +12.7%
With strong demand for the Nexon, Punch, Tiago, and Altroz, as well as growing EV adoption for models like Tiago EV and Nexon EV, Tata secured second position. Improved supply chain efficiency and festive push supported performance.
Mahindra — SUV Demand Remains Strong
- Sales: 67,442
- YoY Growth: +9.58%
Mahindra continues to ride on the success of its robust SUV lineup including Scorpio-N, XUV700, XUV 3XO, and Thar. The launch of the updated Thar boosted volumes further.
Hyundai — MoM Up, YoY Down
- Sales: 65,048
- YoY Growth: -7.4%
Despite strong retail lift during the festive month and demand for Creta, Venue, and Exter, Hyundai’s YoY drop signals strong competitive pressure from Tata and Mahindra in the SUV space. A refreshed model pipeline will be critical moving forward.
Toyota — Consistent Growth
- Sales: 34,548
- YoY Growth: +14.2%
Toyota continues to gain traction with the Innova Hycross and Urban Cruiser Hyryder, alongside steady sales from Glanza and Rumion. Strong hybrid demand and production ramp-up helped Toyota improve MoM and YoY figures.
Kia — Solid SUV-Led Momentum
- Sales: 32,738
- YoY Growth: +9.9%
Kia saw a festive bump driven by the Seltos, Sonet, and Carens, reinforcing the brand’s SUV-MPV strength. The brand continues holding stable demand in its lineup.
Skoda-Volkswagen — Highest YoY Growth
Sales: 12,055
- YoY Growth: +34.3%
The group delivered the strongest YoY growth among mainstream brands. The Kyläq, strong retail momentum, and new model introductions like Octavia RS contributed significantly.
Honda — Slight Dip Despite Festive Push
- Sales: 7,168
- YoY Growth: -3%
Honda saw an MoM rise but continues to struggle in the absence of a wider SUV portfolio. The Elevate and City remain its primary drivers, but expanding the lineup remains crucial.
JSW MG Motor — Mild Decline
- Sales: 5,754
- YoY Growth: -2.5%
MG saw a small YoY dip despite steady sales of models like the Windsor and Comet. The new Windsor Inspire Edition will help refresh demand, but strong competition in EV segment impacts growth.
Renault — Positive Festive Boost
- Sales: 5,041
- YoY Growth: +12.6%
Renault continues focusing on budget-friendly models like Kwid and Triber, showing encouraging YoY improvement even with limited portfolio options.
Nissan — Still Dependent on Single Model
- Sales: 2,548
- YoY Growth: -5.9%
Nissan remains reliant solely on the Magnite, and its performance reflects the need for new models in India to sustain long-term growth.
October 2025 Car Sales — Table
| Manufacturer | October Sales | YoY Growth |
|---|---|---|
| Maruti Suzuki | 2,38,991 | +17.4% |
| Tata Motors | 73,879 | +12.7% |
| Mahindra | 67,442 | +9.58% |
| Hyundai | 65,048 | -7.4% |
| Toyota | 34,548 | +14.2% |
| Kia | 32,738 | +9.9% |
| Skoda-VW | 12,055 | +34.3% |
| Honda | 7,168 | -3.0% |
| MG Motor | 5,754 | -2.5% |
| Renault | 5,041 | +12.6% |
| Nissan | 2,548 | -5.9% |
Industry Outlook
With robust festive bookings, price stabilization post-GST reform, and several new model launches lined up for late 2025, India’s auto industry is poised for continued momentum. The ongoing SUV dominance, growing hybrid and EV demand, and aggressive expansion strategies from top manufacturers will further shape the market in the coming month.